Media homework

The gratification theory apply's to the typical reader of my music magazine because my magazine will have certain media conventions that I can use to appeal to my ideal reader. For example on my double page spread of my magazine I can include an advertisement of a album. Also in my magazine article I will ask my music artist questions that talk about his latest album. This is an example of the gratification theory because my ideal reader could use this information and discuss it with friends etc.. Additionally this creates a sense of belonging because the reader will feel like there in the know, and that they have the latest info on there favourite music.  My magazine will also contain entertainment through competitions that will be advertised on the front cover and this acts as a way of making the magazine sort of connect with my ideal reader, moreover it acts as a form of escapism because the reader knows that if they win the competition that they will be reward.  Another reason my magazine promotes escapism is that my music article will give them an insight into the music and entertainment world.


On of the articles I read in the Classic Rock magazine was a double page spread where various musicians  commented on a music producer with each musician praising him. For example one person said. "Jimmy was very innovation. Also he was very thorough, he knew what he wanted". This might appeal the the magazines target audience and ideal reader because they are likely to have a an in depth knowledge of who these musicians are, and will probably be very intrigued and interested to see what these musicians views are on a particular subject. On the next page which is also a double page spread they continue to interview people about the producer, but on this page they advertise the latest albums, this I think has been used to grab the readers attention as the article is quite long and they could be board, but at the same time classic rock's target audience is of a much older demographic and therefore you could argue that they aren't actually beginning to get board.